Our Story
Three generations of dedication to the art and science of rice milling
A heritage of excellence
3R Shane Rice Mill was founded in 1979 by our grandfather, who believed that the quality of rice could transform a meal from ordinary to extraordinary. What started as a small community mill has grown into a trusted name in premium rice products, serving families and businesses across the region.
Throughout our journey, we have remained committed to the principles that guided our founder: respect for the grain, dedication to quality, and service to our community. Each generation has brought new knowledge and techniques while preserving the traditional wisdom that makes our rice products special.
Today, 3R Shane Rice Mill combines state-of-the-art milling technology with time-honored practices. We work closely with farmers who share our commitment to sustainable agriculture, ensuring that every grain of rice we process meets our exacting standards for purity, taste, and nutrition.
Our mission
To provide premium quality rice products that nourish families and honor the farmers who cultivate them, while maintaining our commitment to sustainable practices and continuous improvement in everything we do.
Our core values
Quality
We never compromise on the quality of our rice products, maintaining strict standards at every stage of processing.
Integrity
Honest practices and transparent relationships with farmers and customers form the foundation of our business.
Innovation
While honoring tradition, we embrace modern techniques to improve efficiency and product quality.
Sustainability
Environmental responsibility guides our operations, from sourcing to packaging and distribution.
Meet our leadership team
Shane
Founder & CEOThird-generation rice miller with 32 years of experience in quality control and business development.
Shane
Operations DirectorExpert in supply chain management and sustainable farming partnerships with 15 years of industry experience.
Shane
Quality Assurance ManagerCertified food scientist specializing in grain quality assessment and processing standards.